Christopher has been involved in seafood trading for more than 10years. He is currently director and CEO at Mida Trade Ventures, a seafood brokerage and trading company in the Philippines with offices in Singapore and Indonesia. Mida Trade was set up by Chingling Tanco, more than 30 years ago, back when buyers needed reassurance of a familiar third party in unfamiliar origins to ensure that the product quality was up to scratch.

Naturally the company specialized in shrimp, servicing many of the largest importers in the USA selling to key retailers such as Walmart, Costco, Kroger, Albertsons amongst others. Over time, Mida evolved to be one of the major shrimp buyers in Indonesia and the Philippines with more than 800 containers of shrimp passing through their hands annually.

As head of trading operations at Mida Trade, Christopher works with a team of 50 people in 5 offices overseeing the purchase of more than USD100 million worth of seafood annually. He is involved in every process from the negotiating of prices to the quality control and after sales service. Over the years, he has developed clients in every major market including Europe, North America and Asia.

Christopher is a relative newcomer to shrimp, having started his career trading octopus and squid. However, by chance he became involved in several shrimp projects in Indonesia and was inspired by the people who were working to mold shrimp production into a more modern and sustainable industry.